RC2 - Personal Branding

The Personal Branding course offers a structured approach to help you articulate and cultivate your unique identity, addressing the fundamental questions: "Who am I, what is my personal brand, and how do I get people to like me?" Through this course, you will engage in a step-by-step process to build your personal brand, starting with an assessment of your personality traits and a deep dive into your core values. 

You will learn to consolidate this understanding into a brand brief that clearly represents who you are and what you stand for. Furthermore, the course will equip you with specific strategies to effectively incorporate your personal brand into everyday interactions, thereby enhancing your relationships on both an individual and a group level. 

By the end of this course, participants will have a clear, actionable personal brand and practical tools to maintain and convey this brand consistently in their professional and personal lives, fostering connections that align with their true selves. This course is ideal for anyone looking to elevate their personal presence and influence in various spheres of life. 

Where does this course fit in The Business Development Journey curriculum?

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